SEO/SEM Manager

Gzira, Malta


SEO Manager job description template

SEO/SEM MANAGER

Full-time / Malta

EnergyCasino is currently looking for an experienced and knowledgeable SEO (Search Engine Optimization) and SEM (Search Engine Marketing) Manager to join our Marketing team! As a SEO/SEM Manager you will be responsible for planning, implementing and managing our SEO/SEM strategy. As our online presence is extremely important for the success of our business, your position will play a huge role in driving our business' growth and success.  


Key Responsibilities:

  • Planning, developing and implementing our SEO strategy.
  • Working towards organic search optimization and ROI maximization.
  • Regularly performing thorough keywords research.
  • Identifying key SEO KPIs.
  • Monitoring redirects, click rate, bounce rate, and other KPIs.
  • Preparing and presenting reports regularly.
  • Identifying our buyer persona to better target identified audiences.
  • Identifying problems and deficiency and implementing solutions in a timely manner.
  • Suggesting improvements in process and productivity optimization.
  • Collaborating with web developers and marketing team.
  • Staying up to date with the latest SEO and digital marketing latest trends and best practices.
  • Planning, purchasing and optimization of advertising campaigns ordered, among others Google Ads, Facebook Ads and others.
  • Monitoring the effects of commissioned campaigns based on statistical data.
  • Configuration of analytical tools (Google Analytics, Google Data Studio, Google Tag Manager).
  • Website audit for correct data collection.
  • Monitoring competition activities.
  • Cooperation with the SEO department.


Key Requirements:

  • 2 years of experience as SEO Manager or similar role.
  • 3 years of experience in planning and implementing a successful SEO strategy.
  • Proven success in SEO.
  • 2 years of experience web analytics, marketing, and business development.
  • Expertise in A/B and other testing methods.
  • Familiarity with HTML, CSS, JavaScript.
  • In-depth knowledge of research principles and methods and experience in analyzing data.
  • Sense of ownership and pride in your performance and its impact on company‚Äôs success.
  • Critical thinker and problem-solving skills.
  • Team player with good time-management skills.
  • Great interpersonal and communication skills.
  • MA in marketing or similar relevant field.
  • Native level of the English language would be considered an asset.


What we offer:

  • Attractive remuneration package.
  • Benefits such as Health Insurance and child sick leave, amongst others.
  • International work environment.
  • Opportunity to travel and attend international gaming exhibitions & events.



 

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